top of page

Things I’ve Created...

GLOW: The Urban Lantern Festival – An Experiential Branding Case Study
This project showcases the end-to-end branding for GLOW, a hypothetical urban festival concept I created. It merges electronic music with a powerful lantern ritual symbolizing release and new beginnings. I developed the full identity from the neon-lit logo and high-contrast visuals to the eco-friendly on-site assets to craft a cohesive, highly aspirational, and deeply meaningful brand experience.
bottom of page













